
What you'll learn
Solid Foundations and Advanced Link Building Tactics
Revisit core SEO principles, including Technical, On-Page, and Off-Page SEO, and how backlinks impact rankings. Build on this foundation with exclusive tactics like Digital PR, authority link building, and AI-powered automation for outreach and scalability.
Create Impactful Campaigns and Build Relationships
Learn to craft link-worthy content and execute comprehensive link-building campaigns. Master advanced outreach techniques to foster relationships with journalists, influencers, and bloggers while leveraging Digital PR to elevate your brand’s authority.
Data-Driven Insights and Continuous Optimization
Strengthen your foundation in Technical, On-Page, and Off-Page SEO. Build lasting relationships with journalists and execute digital PR campaigns that boost credibility and rankings.
Who Is This Course For?
✅ SEO Amateurs and Professionals looking to upskill. ✅ Freelancers aiming to expand their services. ✅ Agencies seeking to enhance their link-building campaigns. ✅ Digital marketers who want to master the art of backlinks.
Course Curriculum
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1
Welcome to the Link Building Blueprint
- Welcome to the Link Building Blueprint Free preview
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(Included in full purchase)
Workbook
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2
Module 1: Introduction to Link Building
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(Included in full purchase)
Introduction to Link Building
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3
Module 2: Understanding SEO Basics
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(Included in full purchase)
2.1 Technical SEO: Core Concepts and Tools
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2.2 On-Page SEO: Optimizing Content and HTML Elements
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2.3 Off-Page SEO: The Role of Link Building and Authority Signals
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4
Module 3: Core Concepts in Link Building
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3.1 Types of Links
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3.2 Link Equity and Domain Rating Explained
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3.3 Deep Dive into Search Algorithms: How Links Influence Rankings
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3.4 Advanced Metrics for Evaluating Link Quality
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3.5 Understanding Your Niche and Competitors
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3.6 SEO Tools Overview
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3.7 Steps to a Successful Link Building Campaign
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Module 4: Keyword Research for Link Building
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4.1 The Role of Keyword Research in Link Building
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4.2 Types of Keywords
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4.3 Tools for Keyword Research
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4.4 Identifying Link-Worthy Content Ideas Based on Keywords
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4.5 Competitor Keyword Analysis for Link Opportunities
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4.6 Prioritizing Keywords for Maximum Link Building Impact
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Module 5: Creating Link-Worthy Content
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5.1 What Makes Content Linkable
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5.2 Content Formats That Work
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5.3 Optimizing Content for Outreach and SEO
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5.4 Skyscraper Technique
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5.5 Using Data-Driven Insights to Create Authoritative Content
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5.6 Leveraging Interactive Content
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5.7 Content Syndication and Collaborations for Amplified Reach
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Module 6: Comprehensive Link Building Strategies
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6.1 Guest Posting
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6.2 Advanced Guest Blogging
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6.3 Resource Link Building
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6.4 Broken Link Building
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6.5 Competitor Backlink
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6.6 Influencer Outreach for Strategic Partnerships and Backlinks
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6.7 Unlinked Mentions
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6.8 Social Media for Link Building
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Module 7: Cold Email Outreach Blueprint (Step-by-Step)
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7.1 Preparation and Research
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7.2 Crafting Outreach Emails
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7.3 Campaign Setup and Execution
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7.4 Negotiation and Finalization
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7.5 Monitoring and Reporting
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Module 8: Automation and Scalability
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8.1 Automating Prospecting
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8.2 Crafting Personalized Outreach Emails with AI
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8.5 Automating Reporting
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8.6 Outsourcing and Managing a Link Building Team
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Module 9: Advanced Outreach and Relationship Building
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9.1 Leveraging Multi-Channel Outreach: LinkedIn, Slack, Facebook, and More
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9.2 Advanced Email Personalization Tactics for Higher Response Rates
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9.3 Hosting Events, Webinars, and Collaborations for Link Opportunities
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Module 10: Digital PR and Authority Link Building
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10.1 Understanding Digital PR: Basics and Its Role in SEO
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10.2 Building Relationships with Journalists and Bloggers
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10.3 Step-by-Step Guide to Crafting an Effective Press Release
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10.4 Planning and Executing Digital PR Campaigns
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10.5 Leveraging Newsjacking for Instant Authority Links
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10.6 Measuring the Success of Digital PR Campaigns
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Module 11: Advanced Analytics and Reporting
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11.1 Advanced Analytics and Reporting
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13
Bonuses for Advanced Learners
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Portfolio Creation: Showcasing Your Work as a Link Builder.
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Introduction to Freelancing Platforms for Link Builders.
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Finding and Pitching High-Ticket Clients.
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Exploring Advanced Niches: SaaS, E-commerce, and Local SEO.
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Building a Personal Brand as a Link Building Expert.
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About Kris Escaño
With years of experience driving growth for SaaS, tech, and affiliate companies, Kris is passionate about teaching sustainable, results-driven link-building methods. As the founder of Link Forge Digital, she’s trained countless professionals and shared her insights at top industry events.
Ready to Boost Your Rankings?
Join the course to learn how to build high-authority backlinks that drive results and strengthen your online presence.
$249.00